Author
Chris Wright and Peter Tzemis – Spellbound-Storytelling For Action
Module 1: Story-ception 101
This is the essence of spellbound.In this course Iβll show you the basics of a story and how you can harness the power of stories to increase your conversion rates and make every cent from your offer advertising, emails, and ad campaigns.
Module 2: The E.P.I.C Storytelling Framework
Hereβs where your rubber hits the road. Inside this course, Iβll walk you through the four-step EPIC structure for writing powerful emotionally driven stories that engage the limbic brain to persuade your readers to move towards taking action.
Module 3: The Conversion-Boosting-Triggers(TM) of the Limbic Brain
Do not be worried about your story falls flat. Because in this course youβll learn ways to significantly increase the quality of stories you tell but also to harness the human brainβs psychology.
Module 4: The 7 Deadly Sins of storytelling
Sometimes, the most effective way to be successful isnβt to do things correctly however, itβs to be careful not to do the wrong thingsβ¦Which is the reason why in this article weβll discuss the seven deadly storytelling mistakes you should avoid to make it easier to write amazing stories that motivate people to act.
Modul 5: Storytelling with no words
One of the least understood aspects of storytelling, specifically for copywriters and marketers can be the creation valueβ¦Music and jump cuts and countdown timersβ¦
Bonus #1: Good Stories & Bad Stories
Weβll look into some of the most memorable (and most gruesome) stories, and then surgically analyze the factors that make them so compelling. β¦.And where youβll be in a position to pull some strings to boost the emotional power (and earn some serious money by doing so).
Bonus #2: Six Words Storytelling
If that werenβt enough, youβll also be taught how to write stories using only six WORDS. Seriously just six words are all you need to do.
Bonus #3: Story-Hunting
One of the most challenging aspects of storytelling is to determine which is worth tellingβ¦And which ones are not.


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